The business of fashion is evolving rapidly and going through a dynamism not seen before. Myntra’s Annual Brand Meet, with the theme ‘Leveraging Technology to Build the Future Platform for Fashion’, explored some of the aspects that online platforms are going to witness.
Chairman of Myntra Board, Mukesh Bansal, pointed out how technology is playing a central and pivotal role in this evolution. Nandan Nilekani, entrepreneur, bureaucrat and Chairman of UIDAI, went on to corroborate Mukesh’s points by talking about the relevance of technology in the retail business. And Myntra CEO Ananth Narayanan highlighted how brands will be one of the biggest accelerators for growth in fashion and online commerce.