Celebrating The Sportier Side Of You

Stressful work hours, monotony and routine can add to our blues in life. ‘Disruption’ is probably the need of the hour to keep things exciting, as well as fit and healthy. What better way to do that than to take up a sport to generate some heat? And in case you have chosen the one you like, just sit back and let Myntra help you fit the look!

In this 360 degree multi-media campaign, Myntra tells you why it is the one stop destination for all your sports apparel and accessories needs. Myntra happens to be the category leader in many areas, and is definitely big on sports. About 30 per cent of its business is sportswear, including sports shoes. Clearly, sports brands are popular with fashion-conscious customers too.

In an interview CMO and Head of International Brands, Gunjan Soni says that while many brands go for heavy weight, high profile personalities when campaigning in the sports category, Myntra decided to keep its ad simpler and more relatable.

All we can say is, wait not, want not. Let’s go for a round of play, we’ll see you on-ground!

Related Articles

As we gear up for EORS, this Environment Day, these brands on Myntra talk about bringing fashion and sustainability together

Our brand partners share their excitement about participating in the latest edition of EORS.

Parents at Myntra share their excitement about the launch of Teens Store on Myntra

The one-of-a-kind Teens Store is a dedicated shopping alley for teenagers.

Five products from coveted French natural skincare brand, Caudalie, that you must try on Myntra Beauty

The Caudalie skincare products are natural, plant-based and very effective.

Myntra Beauty Onboards Jeffree Star Cosmetics this EORS, and We Can’t Keep Calm

Now you can shop your favourite products from Jeffree Star Cosmetics right here on Myntra!

Ahead of EORS, Myntra Brings Popular American Tween Girl Brand Justice to Its Platform

Myntra is expanding its tweens wear category with the launch of American tween girls’ brands – Justice.

Here is why you cannot miss EORS 15

The nation's biggest fashion carnival event, EORS, is almost here!

Myntra launches international brand DeFacto on the platform and you’re going to love it

The brand offers more than 900 styles on the platform for men, women, and kids.

Myntra’s New ‘All About You’ Ad Campaign Featuring Chitrangda Singh Talks to the Woman of Today

The ad celebrates the quiet strength and the roaring spirit of the modern women.

Myntra Onboards Alluring Luxury Ayurvedic Brand Amrutam

The brand places a strong emphasis on sustainability.

Here is How Myntra’s Beauty and Skincare Segment Continues to Grow From Strength to Strength

The segment has been as resilient as ever.