Myntra Partners with Wildcraft to Offer Personal Protective Masks to Customers

In a bid to join the fight against COVID-19, we have partnered with Wildcraft, India’s leading adventure equipment, and outdoor gear firm, to offer high-quality personal protective masks to customers during the nationwide lockdown.

The ensuing shortage of protective masks across the country and restricted access during the lockdown has prompted us to collaborate with Wildcraft and cater to this demand. As a leading e-commerce brand in India, we are using our strong delivery network and wide reach across the country to deliver the personal protective masks to millions of customers within the safety of their homes.

The mask, called HYPASHIELD, features a triple particle filtration system that protects the user from dust, bacteria, and water droplets. It is carefully designed to adhere to the highest standards of quality and safety. The innermost layer is made using soft high-quality fabric and offers moisture management with an anti-bacterial finish and comfortable for all-day wearing. These masks are washable and reusable, leading to a significant reduction in per-usage cost as well as making them environment-friendly.

We are committed to serving our customers in the most meaningful way, while also keeping the safety of our delivery partners as our top priority. We have taken several measures to ensure the safety of our delivery partners, including providing them with essential protective gear and maintaining the hygiene and sanitation of all our facilities through regular deep cleaning. Additionally, to protect our delivery partners and members of our supply chain, we recently introduced a COVID-19 medical insurance which includes coverage and benefits in case our partners are quarantined or diagnosed with the disease.

As a company, we are proud to support and contribute towards the nationwide fight against the pandemic.

Related Articles

Myntra Fashion Brands Begin their Journey in the Middle East

We are proud to have partnered with ecommerce platforms Noon and Namshi to offer the best of Indian origin brands.

Myntra Brings MVMT Watches Collection to India

MVMT brings new-age shoppers a range of analogue watches that are minimalist in style and adventurous in nature.

Navigating Myntra EORS: Top Three Trending Categories

Here are some tips to navigate through EORS – look out for these trending categories from over 3000 brands.

Big On Style, Big On Safety: All You Need To Know About EORS 12

Customers can shop from over 3000 brands and 8 lakh styles from the safety of their homes during EORS, from June 19-22.

Hrithik, Sonakshi and Samantha announce the 12th edition of EORS

We have also launched the EORS clarion call, the ‘Myntra Herald’, which will symbolize the arrival of EORS henceforth!

Customer and Employee Safety Prime Focus at Myntra

We have ensured stringent safety measures at every touch point for customers, delivery partners and employees.

Myntra Studio Goes Live with Fashion and Lifestyle Content

Myntra Studio is a one-stop destination for original, exclusive, inspirational, entertaining and shoppable content.

Dealing with Coronavirus – Behind the scenes at Myntra

Here are the precautions we are taking at Myntra to safeguard our employees, partners and customers against COVID-19.

‘Rowdy Wear’ by Actor Vijay Deverakonda Debuts on Myntra

Myntra is bringing back the fresh appeal of the 90’s aesthetics with the launch of Rowdy Wear. Owned by the famous....

The Quintessential Love Story Brought to Life by House of Pataudi

True love ages like fine wine and the couple that portrays this the best is Mrs. & Mr. Shah from Indore. For them,....