Tanumita Ghosh Crowned as the First Myntra Fashion Superstar
After eight weeks of creative chaos and hilarious, out-of-the box challenges, the curtains have finally closed on the Myntra Fashion Superstar with Tanumita Ghosh as the Jury Award winner of the show. And what an exciting journey it has been!
The grand finale that aired on 4th November on our Myntra platforms had everyone at the edge of their seats with the top three contenders battling for the winner’s spot. For the star-studded episode, India’s most renowned fashion designer, Manish Malhotra joined the judges’ panel with Sonakshi Sinha and Shaleena Nathani.
The unique one-of-a-kind reality show is India’s first ever digital fashion reality show and we are proud to announce that it has managed to hit it way out of the park.
About the winners of our hearts
Tanumita, who goes by thankgod_itsfashion or simply TGIF on her social media handles wowed the judges right from the start. Her versatile style transitions from classy and boss-lady to flirty and sassy and everything in between, and the girl can do no wrong. The night-party look-book that she had created for the final challenge was deemed to be the most favorite look-book of the jury of Myntra Insiders, garnering 53% of their total votes. As an influencer who eats, sleeps, and breathes fashion, Tanumita believes that you can do anything in life as long as you’re dressed for it.
The other two contestants who made it to the top three were Sumedha Sharma and Deepen Sharma. With their message on body-positivity and individuality and their impeccable style, they have won the hearts of everyone.
Besides the grand Jury Award, Sumedha Sharma aka Sueme won the Myntra People’s Choice Award for being the contestant with the most number of votes over the eight weeks of the show. She also won the Liva Fluid Fashion hamper for being the most consistent contestant in her content creation throughout the entire show.
High decibel engagement with Myntra
Myntra Fashion Superstar sparked a lot of excitement among viewers right from day one, entertaining its audiences and fans through its superbly engaging content. Not only did the show garner a lot of positive views but it also gave the fashion influencers who participated an opportunity to shine and inspire fellow fashion lovers.
Also, can we have a moment of appreciation for Sonakshi Sinha, Shaleena Nathani, and other guest judges who took part in the show, for their incredible screen presence and flawless style? Without them, the show won’t have been such a success.
As an already leading fashion and lifestyle destination, we are happy to have stepped up our game through this show and offer a unique viewing experience to our audiences. Cheers to this refreshing take on today’s world of fashion!