The Collector-Designer Inspired By The ‘Everyday’

When designer Javed Khan graduated from NIFT, his forte was high-fashion women’s wear design. Having landed a job in Louis-Philippe for designing their upcoming brand LP, it was quite a challenge for him to adapt to designing men’s wear where exploration was not done through crazy silhouette but through fabric innovation, garment handle, hidden internal details, fine craftsmanship and tailoring. From those early days as a designer to turning entrepreneur for his own brand ‘Mr. Bowerbird’ under the aegis of the Myntra Fashion Incubator, the journey has become a reflection of his lifestyle and inspirations.

Bowerbird_Myntra

He takes us through his vision of the brand in this video:

In times when the lines between formal and casual clothing is blurring, Mr. Bowerbird, a men’s wear brand discards difference between formal and casual and smart dressing. “Mr. Bowerbird focuses on making ‘everyday favourites’. Every piece is designed in a way to be paired with anything else in collection. With Mr. Bowerbird I’m trying to push the idea of not disposing things so fast. There is a story attached to everything. says Javed Khan.

Bowerbird_myntra_2

Bowerbird_Myntra_3

Come shop for Mr. Bowerbird, exclusively on the Myntra app!

Related Articles

What makes Rompers stay in trend?

In recent times, many have gone gaga over rompers. Comfy and a total time-saver, they are an eye-catching alternative....

Go Tra-La-La with Myntra

Guess what is young India’s favorite celebrity couple up to these days? Oh yes, we are talking about Bollywood....

The Big And Small Moments Behind EORS 8

With every edition of EORS, Myntra keeps raising the bar for itself. For now, we are bringing together the big and....

Technology Meets Tradition for Myntra’s EORS

From selling food grains, biscuits, sugar and soaps, to delivering fashion, kirana stores in India are now doing it....

Get, Set, ‘Blink Go’ This EORS

We live in an age where the role of technology is indispensable in our lives. From commerce to fashion, everything is....

The Wait Is Over! Begin Your Shopping Spree At Myntra’s EORS

After five consecutive years and seven editions, Myntra’s signature End of Reason Sale is an online shopping festival....

Roadster Store Expansion Plans To Mark Half A Century By 2020

The Roadster fever is catching on and in the next couple of years, Myntra plans to rigorously spread its offline....

Roadster Go Introduces You To The New Era Of Speed Shopping

Do you love shopping but despise the long queues at the checkout? It seems like a test of patience every time. Well,....

Of Swabhimaan, Chocolates, Carnations And A Lot More On Women’s Day

It’s International Women’s Day and the world is abuzz with activities to mark the occasion. Besides grand gestures....

Here’s How To Rock Holi In White

Holi Hai! The festival of colors is here again and so is the need for the perfect outfit. While Holi is known for....